1. Marketing 30 min

2. WHAT IS MARKET? 25 min

3. MARKETING - MIX 30 min

4. PRODUCT 30 min

5. Product (cont'd) 30 min

6. Industrial Goods (Business Goods) 30 min

7. PRICE 30 min

8. PRODUCT LIFE CYCLE 30 min

9. COST BASED PRICING 30 min

10. PLACE/DISTRIBUTION 30 min

11. MARKETING INTERMEDIARIES 30 min

12. Retailor According to Out Lets 25 min

13. WAREHOUSING 25 min

14. Marketing promotion 30 min

15. MARKETING MANAGEMENT 20 min

16. Definition of Communication and Business Communication 25 min

17. Importance of Communication 20 min

18. Importance of Business communication (cont'd) 20 min

19. Process of Communication 30 min

20. Methods of communication 25 min

21. Methods of Business communication 20 min

22. Busisness Letter Formats 20 min

23. Forms of business letters 30 min

24. Effective methods of Business Messages 30 min

25. Principles of Business Letter Writing 25 min

26. Office Notes and Message Forms 25 min

27. Main Parts of a Report 30 min

28. Writing Curriculum Vitae (CV) 25 min

29. Preparing for an Interview 40 min

30. Trade 30 min

31. Aids to Trade 25 min

32. The Enquiry 25 min

33. Rights of Traders 25 min

34. Capabilities of a Trader 25 min

35. Absolute and Comparative Advantage 30 min

36. Trade Restrictions 25 min

37. Additional taxes and non-tariff barriers. 30 min

38. Reasons for Trade Restrictions 30 min

39. Reasons against Trade Restrictions 20 min

40. Nature of Foreign Trade 20 min

41. Documents and Special Terminologies 25 min

42. Documents of bill of lading (cont’d) 30 min

43. Foreign Inquiries and Quotations 25 min

44. Terms of Shipments 30 min

45. Foreign Terms of Payment 25 min

46. Foreign Terms of Payment(cont’d) 30 min

47. Foreign Terms of Payment (cont’d-2) 35 min

48. A Note on Customs Duty Estimation Procedure in Ethiopia 40 min

49. Methods of Entering International Trade 25 min

50. Terms of Shipments 30 min

51. What is Trade? 25 min

52. Chapter 4 BUSINESSRECORDS KEEPINGAND FINANCIALREPORTS